ActiveCampaign

The integration of "Active Campaign" Connector seamlessly connects your Active Campaign account to Whatsdash, utilizing data to generate visually appealing reports on the dashboard. Simply click on the "+" icon of Active Campaign from the list of available integrations on the "Integrations" page.

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Then provide your API URL and API Key to establish the connection with the data source. Once the data source is linked, it will appear in the list of connected integrations.

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Now you can generate report with Active Campaign as per below screen shot.

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Active Campaign metrics and dimensions -

List of Metrics

NameCategoryDescription
BouncesCampaignThe total number of emails that were not delivered successfully, including both hard and soft bounces.
ReceipentsCampaignThe total number of emails receive contacts in a campaign.
ClicksCampaignThe count of clicks, one or more links within the email campaign.
OpensCampaignThe count of email opens.
Unique OpensCampaignThe count of recipients who opened the email campaign at least once, with duplicate openings by the same recipient counted only once.
Verified Unique OpensCampaignThe count of sending email campaign open by verified unique mails.
SharesCampaignThe count of times the email campaign was shared on social media platforms.
SubscribersListTotal number of subscribers
Unique ClicksCampaignThe count of unique recipients who clicked on one or more links within the email campaign.
Click RateCampaignThe percentage of recipients who clicked on links within the email campaign, calculated by dividing the total number of clicks by the total number of emails sent, and then multiplying by 100.
ForwardsCampaignThe count of times the email campaign was forwarded by recipients to others.
Open RateCampaignThe percentage of recipients who opened the email campaign at least once, calculated by dividing the total number of unique opens by the total number of emails sent, and then multiplying by 100.
FacebookListIndicates whether Facebook functionality is enabled for the list.(if enabled 1 otherwise 0)
CountCampaignTotal Count
Email SentCampaignThe total number of emails sent out in a campaign.
Bounce RateCampaignThe percentage of sent emails that were not delivered successfully, calculated by dividing the total number of hard and soft bounces by the total emails sent.
Subscriber ClicksCampaignThe count of recipients who clicked on links within the email campaign, including multiple clicks from the same recipient
Unique ForwardsCampaignThe count of times the email campaign was forwarded by recipients to unique mail.
Verified OpensCampaignThe count of sending email campaign open by verified mails.
RepliesCampaignThe count of recipients who replied to the email campaign.
Unique RepliesCampaignThe count of recipients who replied to the email campaign by unique mail id.
UnsubscribesCampaignThe count of recipients who unsubscribed from the email campaign.
Unsubscribe RateCampaign
TrackignListIndicates whether tracking is enabled for the list. (if enabled 1 otherwise 0)
TwitterListIndicates whether Twitter functionality is enabled for the list.(if enabled 1 otherwise 0)

List of Dimension

NameCategoryDescription
List nameListName of list.
Bounce TypeCampaignType of bounces.
ActivityCampaignShow activity of campaign
Campaign NameCampaignThe name given to a specific campaign or marketing initiative. It serves as a unique identifier and helps in organizing and tracking various campaigns within a marketing strategy.
ResponsesCampaignRespective response
EmailsCampaignCoustomer emails.
ActionCampaignAction of all present campaign