Quora Ads help you reach a targeted audience actively seeking information. With advanced targeting options, you can engage users based on their interests, demographics, and behaviors. Ads appear alongside high-quality content, increasing visibility and brand awareness. Drive more conversions and grow your business with Quora's unique advertising platform.
25
Dimensions
12
Metrics
Available Metrics, Segments, & Dimensions
Users typically incorporate specific metrics and dimensions when compiling reports for their Quara Ads
analytics.
Account ID
The unique identifier for the account.
Account Name
The name of the account.
Account Currency
The currency used for the account.
Ad ID
The unique identifier for the ad.
Ad Name
The name of the ad.
Ad Set ID
The unique identifier for the ad set.
Ad Set Name
The name of the ad set.
Campaign ID
The unique identifier for the campaign.
Campaign Name
The name of the campaign
Landing URL
The landing URL for the ad.
Status
The current status of the campaign.
Year Month
Year Month eg. 201202
Month
Month eg. 02
Year Week
Year Week eg. 201232
Day Of Week Name
Day Of Week Name eg. Tuesday
Day Of Week Name(ISO)
Day Of Week Name eg. Tuesday(ISO)
Clicks
The total number of clicks.
Conversions
The total number of conversions.
Conversion Rate
The rate of conversions relative to the number of clicks.
Cost Per Click (CPC)
The cost per click.
Click Through Rate (CTR)
The click-through rate, or the ratio of clicks to impressions.
Daily Budget
The daily budget allocated to the campaign.
Impressions
The total number of times the ad was shown.
Lifetime Budget
The total lifetime budget allocated to the campaign.
Spend
The total spend amount for the campaign.
Leads Generated
The total number of leads generated.
Form Completion Rate
The rate of form completions relative to the number of leads.