Keyboard shortcuts

Press or to navigate between chapters

Press S or / to search in the book

Press ? to show this help

Press Esc to hide this help

Steps to create a scorecard

1. Navigate to the Scorecards page

From the main menu, go to Home > Scorecards.

2. Create a new scorecard

On the Scorecards page, click the blue + New Scorecard button to begin.

3. Name your scorecard

In the Scorecard Name field, enter a descriptive name for your scorecard.

Example: Marketing Scorecard.

4. Add metrics to your scorecard

Click on the first Metric drop-down list.

If needed, use the Data Source drop-down to filter metrics by a specific data source.

5. Add metrics to your scorecard

  • Click the first Metric drop-down menu to choose a metric you want to track.

  • To make selection easier, you can use the Data Source drop-down to filter metrics by a specific data source (such as Google Analytics or Google Ads).

  • Select the desired metric from the filtered list.

    • Example - Adding metrics

    In the example shown in the video, we add two metrics:

    1. Google Ads

    Data Source: Google Ads

    Metric: Impressions

    2. Google Analytics

    Data Source: Google Analytics

    Metric: Active Users

You can add multiple metrics to a single scorecard by repeating this process.

6. Select the date range and comparison

Choose the date range for displaying your data. You can select from the following options:

  • Current Date: Today, This Week, This Month, This Quarter, This Year

  • Previous Date: Yesterday, Last Week, Last Quarter, Last Year

  • Future Date: Tomorrow, Next Week, Next Month, Next Quarter, Next Year

  • Custom Range: Select specific start and end dates

You can also choose to compare your data with another period, such as:

  • Previous Period

  • Current Period

  • Custom Period

This helps you analyze performance trends across different time frames.

Create Scorecard