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Google Search Console

Google Search Console (GSC) is a free service from Google that helps you monitor, maintain, and troubleshoot your site's presence in Google Search results. It gives you direct access to information on how Google crawls, indexes, and ranks your website, making it an indispensable tool for Search Engine Optimization (SEO).

Connecting Google Search Console (GSC) to Whatsdash allows the admin to pull detailed organic search performance data—including clicks, impressions, and keyword rankings—directly into Whatsdash for advanced reporting and analysis alongside other business metrics.

Why Connect Google Search Console to Whatsdash?

Integrating your GSC data with Whatsdash transforms raw search performance and site health information into clear, actionable SEO insights for all users, regardless of their technical skill level.

  • Custom Keyword Analysis & Segmentation : Go beyond the GSC interface by creating custom dashboards with engagement metrics (from GA4) to pinpoint high-potential keywords and optimize underperforming content.

  • Proactive Site Health Monitoring : Use Custom Metrics to track and alert on critical issues , ensuring your site's technical foundation is always optimized for Google.

  • Data Blending & Cross-Channel ROI : Blend organic search performance metrics (Clicks and Impressions) with paid media and conversion data to accurately measure the holistic effectiveness and true ROI of your SEO efforts.

  • Simplified Reporting & Dashboards : Get instant, visual reports on Average Position and organic traffic trends, allowing for quick, data-driven decisions without navigating complex search tool menus.

📋 Steps to Integrate your Google Search Console account to Whatsdash

✔️ Navigate to the 'Integrations' page using the Navigation bar.

✔️ Select Google Search Console from the Available Integrations.

GSC Integration

✔️ Click the + button to open the Google authorization window.

GSC Integration Connect Icon

✔️ You will be redirected to a Google sign-in page. Select the Google account that has ownership access to your GSC property.

GSC Integration Connect Icon

✔️ Grant Whatsdash the necessary permissions to Read your Google Search Console data.

✔️ Once authenticated, you will be directed back to Whatsdash. Your Google Search Console Integration will appear in the Connected Integrations list.

GSC Integration Connected

✔️ You can now create or customize dashboards using your Google Search Console Metrics and Dimensions.

👉 How to visualize this data in your dashboard, visit the Dashboard Documentation Guide

🔗 Google Search Console Metrics

The table below lists the Google Search Console Metrics available through the Whatsdash Google Search Console Integration.

NameWhy it’s Useful
Avg. CTRHelps measure how effective your page titles and descriptions are at driving clicks from search results.
Avg. positionIndicates how well your site ranks compared to competitors, helping identify opportunities to improve SEO.
ClicksShows how often users are visiting your site from Google Search, revealing engagement and search success.
ImpressionsTracks how often your site appears in search results, helping evaluate your content’s visibility.

🔗 Google Search Console Dimensions

The table below lists the Google Search Console Dimensions available through the Whatsdash Google Search Console Integration.

NameWhy it’s Useful
CountryHelps identify which countries drive the most traffic, allowing for regional targeting and localization.
Device TypeShows whether users access your site via desktop, mobile, or tablet, helping optimize user experience across devices.
PageIdentifies which pages are receiving impressions, helping track content performance and optimize high-value pages.
QueryReveals the search terms that triggered impressions, helping refine SEO strategy and content targeting.
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🔗 Explore More Integrations

Whatsdash supports a wide range of marketing, analytics, and eCommerce integrations to give you a holistic view of your business performance.

👉 Visit the Integrations Page to explore all available connections